Eradicating Female Genital Mutilation
The Global Media Campaign to End FGM is a founding member of the Born Perfect Consortium. The consortium backs and funds FrontlineEndingFGM, a network of over 1000 grassroots women's organisations and activists working together to co-create and carry out a collective Eradication Roadmap.
THE CHALLENGE
Every 11 minutes, a girl undergoes Female Genital Mutilation.
Every year, 44,000 women and girls die from its consequences – many during childbirth, often alongside their newborns.
FGM is not culture. It is torture and it can be stopped.
FRONTLINE ACTION IS THE SOLUTION
Only 2% of donor funding has reached frontline women’s organisations in the last 30 years.
GMC ensures donor funding reaches the frontline securely through the consortium’s funding pipeline.
WHO WE ARE
Founded at The Guardian newspaper in 2014, and launched globally by UN Secretary-General Ban Ki-moon, GMC exists to put resources directly into the hands of frontline groups – the women leading change in their own communities.
We are guided by an experienced board and supported by leaders in global health, law, and philanthropy – ensuring accountability, collaboration, and impact at every step.
HOW WE ARE ERADICATING FGM
We are uniting women-led groups into a continent-wide movement, ensuring no activist works in isolation. By pooling resources through the consortium roadmap, we support FrontlineEndingFGM to deliver the greatest impact for every donor pound or dollar invested.
BORN PERFECT CARAVANS
Faith leaders, doctors, police, and survivors travel village to village, denouncing FGM publicly.
MEDIA CAMPAIGNS
Up to 3 years of local radio and community media keep the message alive and change mindsets.
SURVIVOR HEALING & SUPPORT
Survivor-led trauma counselling (Tree of Life) and simple de-infibulation clinics save lives.
TRAINING ACADEMIES
Preparing local activists and cultural influencers to run autonomous and region-specific campaigns in their communities.
THE CARAVANS
From village-specific campaigns to national radio, FrontlineEndingFGM are are driving change. Their stories show the power of communities choosing a future free from FGM, backed by a continent-wide consortium.
THE EVIDENCE IT WORKS
Independent studies show that frontline action is the most cost-effective and impactful way to end FGM. Across 15 African countries, thousands of girls are being protected, women are healing, and whole communities are choosing a future free from FGM.
Together, through the Born Perfect Eradication Consortium’s roadmap, we are optimising resources and driving continent-wide progress towards eradication.
OUR TRACK RECORD
OUR BACKERS & PARTNERS
The Born Perfect Eradication Consortium is supported by leading global foundations, international institutions, and law firms who believe in the power of the frontline to end FGM.
